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Modern Email Marketing and Segmentation

Learn how to create email campaigns that convert with modern techniques for personalization and segmentation. This course equips you to build targeted lists, craft compelling messages, and achieve higher engagement rates in your email marketing efforts.

Skills Acquired:

  • Building and segmenting email lists for precise targeting.
  • Writing persuasive email copy that drives action.
  • Utilizing automation tools to streamline email campaigns.
  • Analyzing campaign performance to refine your strategy.
  • Complying with email marketing regulations and best practices.
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What's included?

  • 7 Chapters
  • 1 Certification
  • 340 Questions
  • 25 Video
  • 32 PDF

Become a Strategist 

You will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, set a strategic framework when writing

Personal brand

 You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.
Meet the instructor

Patrick Jones

Patrick Jones is a content marketing professional since 2002. He has a Masters Degree in Digital Marketing and a Bachelors in Education and has been teaching marketing strategies for over 15 years in Chicago. Patrick enjoys teaching all levels and all ages. He looks forward to sharing his love of building meaningful and effective content with all students to develop their marketing abilities.
Patrick Jones - Course author
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